Adding to our growing list of direct selling association memberships around the world, QNET’s European business, QN Europe, is now part of the French Direct Selling Association or the Federation De La Vente Directe (FVD). They are known as the leading body in promoting regulatory standards for France’s direct selling industry.
The French Direct Selling Association
Based in Paris, France, the FVD recognises direct selling as the third-largest distribution channel in its market, the first being in-store sales followed by distance sales, including online sales and teleshopping. The French direct selling industry had a turnover of €4.6 billion in 2019, and boasts nearly 700K distributors. Founded in 1966, the FVD is the setter of the national benchmark for all direct selling companies in France, whether they are members or not. The FVD is also part of the European Direct Selling Association (Seldia).
QN Europe and FVD
“We are honoured to become a member of France’s direct selling association, the FVD,” said QN Europe General Manager Jérôme Hoerth. “QN Europe is committed to promoting the highest level of professionalism and integrity within our network of distributors, and our membership into the FVD is a testament to that. This membership will also provide us with a deeper insight into our French market as FVD oversees one of the top five direct selling markets in Europe”
“We are proud to have the Federation De La Vente Directe accept QN Europe as a member,” said QNET Chief Executive Office Malou Caluza. “The team at QN Europe has demonstrated through a series of initiatives, a strong emphasis on maintaining the highest standard of ethical integrity in direct selling. It is an honour to have the FVD recognise these efforts and acknowledge their ongoing commitment to promoting and developing a professional network of direct sellers. This membership further signifies to our partners, distributors, and customers that QN Europe is committed to running its business responsibly and fairly.”
QNET And Global Direct Selling Associations
QN Europe’s membership with the FVD is proof that we are dedicated to providing a sustainable and ethical business opportunity to our IRs who sit worldwide. We take our responsibilities to our QNET Family very seriously, seeking memberships with direct selling associations around the world, as well as building strong support systems in house as well. Apart from being a member of the FVD, QNET is also a member of the Direct Selling Association of Malaysia (DSAM), Direct Selling Association of Indonesia (APLI), Direct Selling Association of Singapore (DSAS), and Direct Selling Association of the Philippines (DSAP).
As a member of the FVD, QNET will continue to adhere to their strict code of conduct and ethics, as well as our own #QNETPRO pledge to ensure fair, responsible and ethical business operations for our IRs. We are thrilled to be a part of another direct selling association, and can’t wait for more milestones like these.