Successful partnerships are built on a shared vision, and in the case of QNET sports partners, that fact has always been true.
Similar values have secured many triumphs for QNET and our associates, whether in the English Premier League and Formula 1 or tennis, volleyball, or even field hockey.
Of course, entrepreneurship and sports have many parallels, which is why QNET has always supported and endorsed sporting talent around the globe. But what’s also important to note is that our partnerships have presented us with numerous learning opportunities over the years, too.
One outstanding example of this strong connection is V Council Member Omar Medhat. A retired athlete who has become an integral part of Egyptian football and the QNET community, he exemplifies how the qualities and values shared by the world of business and the world of sports drive remarkable achievements in both.
Here he shares some of the most valuable lessons we can learn from our QNET sports partners, past and present.
1. Success is never guaranteed

There are few football clubs in world football as successful as Manchester City. Yet despite the astounding triumphs of both its men’s and women’s sides, every season is approached anew, with new goals and targets. Part of the reason for this is down to City’s players, coaches and officials, who believe that success entails constantly aiming for greater heights, regardless of previous accolades. Like in business, the idea here is the same: victory means not resting on one’s laurels.
2. Look within and ahead, not at your rivals

It’s a given that triumph requires commitment. Yet, taekwondo champ Cheick Cisse and tennis legend Martina Hingis, two former QNET brand ambassadors, have taught us that it’s just as important to set personal goals by focusing on self-improvement instead of what’s being done by colleagues and rivals. Granted, healthy competition helps us be better. But whether one is on a taekwondo mat, on centre court at Wimbledon, or chasing sales targets, aiming to better ourselves is the true test of champions.
3. Stick to your principles

Unlike other teams in the Malaysian Super League, PJ City FC doesn’t rely on big-money foreign footballers. Instead, the side has stuck to its principles and focussed on fielding and developing local talent. The result of this decision has not always made winning easy, true. Yet the club is unwavering in its belief that true success is not just about scoring goals and bagging trophies but rather about empowering others and doing what’s right.
4. There’s no ‘I’ in ‘Team’
